Prospecting

3 Reasons Prospects Will Meet

You call a prospect for the first time and ask to meet. Little do you realize that you are the 10th call they received that very day for the same reason. Are you different? Why should they say yes, when you’ve never met? Of course you know to lead with value, what...

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The Psychology of Prospecting

If you want to exceed your budget consistently and bring new business into your company, you need to be successful at prospecting, period! This is why the most successful sales professionals earn the big bucks! Sales managers hire sales people that can bring in new...

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Is Cold Calling Worth it?

So how would you like to start your prospecting campaign today? It’s Monday morning at 9 AM and you ask yourself, should I block out and hour for cold calling or should I go see the dentist for a root canal? For many the perceived level of pain is the same. The...

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5 Critical Mistakes of Cold Calling

My colleague Barry Caponi of the Caponi Performance Group eats, sleeps and drinks the topic of appointment making. As a matter of fact, their approach, "The Appointment Making Formula" (or The Formula, for short) has become one of the most successful methodologies in...

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Three Realities of Prospecting

Most sales professionals cringe when they are told to prospect for new customers! Why? Too much work? Too much pressure to perform? Uncertainty on what to expect? Fear of rejections? Loss on what to say? Yes to all. Prospecting creates anxiety. Either the salesperson...

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