Relationship Selling
The Value of Sales Coaching

The Value of Sales Coaching

Coaching your sales team has definite rewards. According to the Center for Sales Strategy as many as 60% of sales reps say they're more likely to leave their job if their manager is a poor coach. And if you’re wondering how much time to spend with them, research also...

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Why Relationship Selling

Research shows that people buy emotionally, then back their decisions with logic. That being the case, then emotional decisions must be made based on trust, honesty, integrity, and likability, making the relationship with the salesperson critical. Statistics have...

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Building Client Trust

Building Client Trust

Have you ever had an experience with a sales person where you liked the product, wanted to make the commitment, but just didn’t feel right about it? It’s something most of us experience at one time or another. Everything lines up, but you’re just not sure about the...

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Clients or Customers?

Clients or Customers?

What do you call the people that do business with you? Are they clients or customers? I believe there’s a significant difference. For example, how would you categorize someone that shops at Wal-Mart. They come to make a purchase – it’s a transaction. Now think about...

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